find your natural self
The Ordinary
Effective, Affordable Skincare, Backed by Science Harness the power of proven ingredients like niacinamide to reduce blemishes, hyaluronic acid to deeply hydrate, and retinoids to target signs of aging. With high concentrations and clinically backed actives, each formula is designed to deliver visible results — whether it's brighter skin, smoother texture, or improved clarity. No fillers, no fluff — just ingredients that work.
MOISTURIZER AND SERUMS
While The Ordinary doesn’t use 100% natural ingredients, each formula is science-backed and designed to deliver real results. Instead of relying solely on naturals, they use proven synthetic actives like niacinamide (10%) and hyaluronic acid (2%)—powerful ingredients known to hydrate, plump, reduce pores, control oil, and strengthen the skin barrier.
Niacinamide (vitamin B3) helps calm inflammation and improve skin texture, while hyaluronic acid draws in moisture for lasting hydration. Together, they offer a targeted, multi-action solution for common concerns like acne, oiliness, and overall skin health.
*All 'The Ordinary' products are completely cruelty free
The Ordinary Natural Moisturizing Factors + HA
Lightweight Moisturizer for Skin Barrier Support – 100ml
A non-greasy, fast-absorbing moisturizer that hydrates and supports the skin barrier with Natural Moisturizing Factors (NMF), including amino acids, fatty acids, ceramides, urea, and hyaluronic acid. Mimics the skin’s natural hydration system to boost moisture retention, improve elasticity, and restore softness. Ideal for all skin types, especially dry or sensitive.
Fragrance-free | Alcohol-free | pH-balanced
Key Benefits:
Deeply hydrates and reinforces the skin barrier
Lightweight, non-comedogenic formula
Suitable for all skin types, including sensitive
Enhances moisture retention and comfort
The Ordinary Lactic Acid 5% + HA
Gentle Glow-Boosting Exfoliant – 30ml
Reveal Smoother, Brighter Skin – Without the Irritation
Ready for radiant skin—without the sting? This gentle exfoliating serum is perfect for first-time acid users or anyone with sensitive skin. Powered by 5% lactic acid, it softly sloughs away dead skin cells to reveal a fresher, more even complexion over time. Hyaluronic acid keeps your skin plump and hydrated, while Tasmanian pepperberry helps calm signs of irritation.
Why You’ll Love It:
✔ Gently smooths rough texture and dull tone
✔ Hydrates and soothes as it exfoliates
✔ Perfect for sensitive or dry skin
✔ Lightweight, non-sticky feel
✔ Fragrance-free, alcohol-free, and vegan
How to Use: Apply at night after cleansing. Always follow with SPF in the morning.
The Ordinary Lactic Acid 10% + HA
High-Strength Resurfacing Serum – 30ml
Brighter Skin Starts Here
Want next-level glow? This high-strength exfoliating serum delivers visible results—fast. With 10% lactic acid, it dives deeper to improve uneven skin tone, texture, fine lines, and dullness. Balanced with hyaluronic acid for hydration and Tasmanian pepperberry to soothe, it’s a powerful treatment for experienced users ready to level up their skincare game.
Why You’ll Love It:
✔ Targets texture, fine lines, and dullness
✔ Smoother, more radiant skin over time
✔ Hydrating and calming formula
✔ Great for normal, combination, or textured skin
✔ Fragrance-free, alcohol-free, and vegan
How to Use: Apply in the evening, followed by your favorite moisturizer. Don’t forget SPF in the morning!
The Original Caffeine 5% Solution
Target visible signs of fatigue and puffiness around the eyes.
Wake up your skin with The Original Caffeine 5% Solution, a lightweight serum formulated with a high 5% concentration of pure caffeine and EGCG (a powerful antioxidant from green tea leaves). This fast-absorbing solution visibly reduces under-eye puffiness and dark circles, while helping to refresh and energize tired-looking skin.
✅ Reduces puffiness & dark circles
✅ Lightweight, non-greasy texture
✅ Fragrance-free, cruelty-free, vegan
Perfect for daily use, especially in your morning routine. Ideal for all skin types.
The Ordinary 100% Cold-Pressed Moroccan Argan Oil
Pure, multi-purpose nourishment for skin and hair.
Experience the power of nature with The Ordinary’s 100% Cold-Pressed Moroccan Argan Oil — a pure, organic oil that delivers deep hydration and radiance to both skin and hair. Extracted without heat to preserve its natural nutrients, this lightweight oil helps support healthy, glowing skin while adding softness and shine to dry, damaged hair.
Use it to moisturize dry skin, smooth frizz, or nourish brittle ends—this versatile oil does it all, without any added fillers or fragrance.
✅ Multi-use: face, body & hair
✅ Rich in essential fatty acids & vitamins
✅ Non-greasy, fast-absorbing, 100% pure
✅ Vegan, cruelty-free, and fragrance-free
The Ordinary Multi-Peptide Eye Serum
Target crow’s feet, dark circles & puffiness – all in one step.
Revive tired eyes with The Ordinary Multi-Peptide Eye Serum, a powerful anti-aging formula designed specifically for the delicate eye area. This fast-absorbing serum visibly softens fine lines, reduces puffiness, and brightens dark circles to give you a fresher, more youthful look.
Perfect for daily use, its lightweight texture layers seamlessly under makeup or moisturizers—no heaviness, no greasiness.
✅ Firms and smooths the eye contour
✅ Visibly reduces signs of fatigue and aging
✅ Gentle enough for all skin types
Use morning and night to reveal brighter, more refreshed eyes.
The Ordinary Niacinamide 10% + Zinc 1% Serum
Clearer skin. Smoother texture. Visible results.
Say goodbye to congested, uneven skin with The Ordinary’s Niacinamide 10% + Zinc 1% Serum—a high-strength formula designed to visibly reduce blemishes, balance oil, and brighten skin tone. Ideal for oily and blemish-prone skin, this lightweight serum helps improve skin clarity and smoothness without drying or irritation.
✅ Targets breakouts and enlarged pores
✅ Balances excess oil and shine
✅ Brightens uneven skin tone
✅ Vegan, cruelty-free, and alcohol-free
Use morning and evening before heavier creams for visibly healthier, more refined skin.
The Ordinary Hyaluronic Acid 2% + B5 (with Ceramides)
Deep hydration for plumper, smoother, healthier-looking skin.
Quench your skin’s thirst with The Ordinary’s Hyaluronic Acid 2% + B5 Serum, now enhanced with ceramides for added barrier support. This multi-depth hydration formula draws moisture deep into the skin, helping to smooth fine lines and restore a soft, supple feel—without heaviness or stickiness.
Perfect for all skin types, especially dehydrated or dry skin.
✅ Intensely hydrates and plumps
✅ Supports skin barrier with ceramides
✅ Lightweight, non-greasy formula
✅ Vegan, cruelty-free, and fragrance-free
Use AM and PM before creams for lasting hydration and visibly healthier skin.
